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While the world continues to respond to the current unpredictable economy, the resulting trends are opening doors of opportunity for the franchise industry over the next year. Successful businesses tend to have the talent for spotting trends over fads. While a fad is a passing fancy, a trend points towards the future and opportunities. Exploring … Read more

Businesses are optimistic about preparing for Valentine’s Day this year, so marketing is more important than ever before! Let’s dive into how you can maximize your marketing strategy to make the most of this lovely holiday. Valentine’s Day Marketing Strategies Any holiday associated with gift giving presents an opportunity for ecommerce business. Valentine’s Day is … Read more

There may be a lot of apprehension concerning Valentine’s Day this year in 2021 for a lot of businesses. The question remains about how much business they should be preparing themselves for. However, many publications have predicted this Valentine’s Day to big a success, especially following this past year.  Setting aside some time to plan … Read more

Many companies build their mobile applications to expand their business and unlock market reach like never before. Considering the time we are in, the digital age is quickly enabling users to adopt new technology as businesses catch up with it and look for new ways to offer their services. If you are the one who … Read more

It’s no secret that we are seeing a rise in remote platforms that enable businesses to give their employees remote working environments. With pubic health remaining a hot topic, it is important for businesses to examine how this will affect their own business and whether it is time to transition part of all of your … Read more

2020 brought about many challenges and brought to light many issues that needed to be addressed – one of the top issues being about racial equality. The Whitehouse even put out an Executive Order On Advancing Racial Equity and Support for Underserved Communities Through the Federal Government just this month. Clearly it is an important … Read more

Like many companies, your workplace probably looks a little different after everything that happened this year, whether you adopted a permanent remote work strategy, employ essential workers, re-opened your office(s), or managed a mostly deskless workforce. But now that 2020 is over, we’re looking at what goes into your employees’ health and well-being. Even if … Read more

Determining Business Direction Through Trends Welcome to a new year! All of us business owners went through 2020 together, we felt the business landscape shift. For some of the business owners out there, this gigantic, unprecedented shift meant to scrap their business concept and start completely over with new products and services or to crack … Read more

Here are some holiday small business tips based on recommendations from the U.S. Small Business Administration to give you an overview on how to get your business up and running during the festive season:5 Conduct market research: Look at the market to determine if there’s an opportunity to monetize your idea. If you want to … Read more

2020 may have had a rough beginning, but here we are learning to adapt, pivot and start anew! Many out there are looking to start a new business entirely, whether it is their first time in that arena, or they have found a new opportunity. The holidays are a great time to try out a … Read more